/PRNewswire/ -- A new national study conducted among 309 self-reported Democrats, Republicans and Independents revealed that after watching a video news clip, all political parties significantly increased their support for Israel while holding Palestine responsible for the on-going attacks.
The study was conducted by HCD Research on December 29 to obtain Americans' perceptions of a video news clip which contained the Israeli/Palestinian perspectives on the situation and their justifications for the attacks. To view believability curves and detailed results go to: www.mediacurves.com.
Prior to viewing the video clip, respondents, and in particular, Democrats were split on who is most responsible for the recent attacks in Israel and Palestine. Before watching the video, 12% blamed Israel and 33% blamed Palestine. After watching the video, 11% blamed Israel, over half (53%) blamed Palestine; an increase of 20% of those siding with Israel.
When asked if the U.S. should intervene in this situation, the majority (64%) reported no, compared to 13% indicated yes, and 24% who reported they weren't sure.
Among the findings:
"Who do you think is mostly responsible for the Israeli/Palestinian attacks that started this past week?"
BEFORE watching the video
Total Democrats Republicans Independents
Israel 12% 19% 7% 11%
Palestine 33% 20% 49% 31%
Both 51% 59% 40% 54%
Neither 4% 3% 4% 4%
AFTER watching the video
Total Democrats Republicans Independents
Israel 11% 20% 5% 10%
Palestine 53% 46% 63% 50%
Both 34% 33% 30% 39%
Neither 2% 1% 2% 2%
"Do you think that the US should intervene in this situation?"
BEFORE watching the video
Total Democrats Republicans Independents
Yes 12% 19% 10% 7%
No 63% 55% 57% 79%
Not sure 25% 26% 34% 15%
AFTER watching the video
Total Democrats Republicans Independents
Yes 13% 19% 13% 7%
No 64% 62% 56% 74%
Not sure 24% 20% 32% 19%
While viewing the video clip, participants indicated their levels of believability by moving their mouse from left to right on a continuum. The responses were recorded in quarter-second intervals and reported in the form of curves. The participants were also post-viewing questions.
The Media Curves web site provides the media and general public with a venue to view Americans' perceptions of popular and controversial media events and advertisements.
Tuesday, December 30, 2008
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